Sat | Dec 3, 2016

Reach One Child goes musical

Published:Sunday | August 10, 2014 | 12:00 AM
Cherine Anderson
Raine Seville
Sly Dunbar (left) and Robbie Shakespeare.
Chevaughn
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Davina Henry, Staff Reporter

Back-to-school treats have long been a part of Jamaican culture, with many artistes now teaming up with corporate sponsors to host events in their communities geared towards the upcoming academic year. Now singer Cherine Anderson has taken the concept of an event supporting students ahead of school resuming with the introduction of her Reach One Child (ROC) Kids Fest - a one-day family festival for children and children at heart.

According to Cherine, the inaugural ROC Kids Fest, which will take place today at 5 Keesing Avenue, St Andrew, was a logical step.

"After introducing the ROC Foundation and seeing the difficulties faced by many of our children, especially from the inner-city communities, it was really just a natural progression for us. Our aim is to instill in these kids the value of focusing on school," she told The Sunday Gleaner.

Describing the event as more that just a concert, but rather a gathering of communities, Cherine said the ROC Kids Fest will also feature educators, students and child-advocacy groups. "

We have to come together and represent and stand up for these children. We have to let them know that we are here for them," she said.

Confirmed performers include legendary drum and bass duo Sly & Robbie, Cherine with her Rockfort Rebels band, Chuck Fenda, Ikaya, Omari, Chevaughn, Natel, Stratdon, Nikieshia Barnes, Voicemail, Raine Seville and Charmaine Limonius. In addition, there will be performances by high school band Azize Hot Steppers, as well as student selectors. Music will be provided by Stone Love Movements, Quantegy Sound, DJ Raff, Sun Jock Fire Wayne, DJ Redeem, Ikel Marvlus, Juju Royal and Japanese Female selector Yumi.

PART OF EDUCATION CAMPAIGN

The festival is a part of the foundation's 'I ROC Education' campaign, with all proceeds going towards providing educational scholarships for recipients of the scholarship programme. Earlier this year the foundation announced the selection of 14 outstanding grade six students as the 2014 ROC Scholars.

For the past two years, the ROC Scholarship Programme has honoured 35 of the nation's top-performing students. More than 250 top applicants qualified, based on outstanding performance in the Grade Six Achievement Test, with averages of 80 per cent and higher. The combined average of the selected 2014 ROC scholars is 91 per cent. Among the group are head boys, head girls, debating champions, School's Challenge Quiz team members, and Math Olympiad entrants.

File photos