Sun | Dec 4, 2016

Omi debuts new video for Cheerleader

Published:Thursday | April 9, 2015 | 12:00 AM

International pop star Omi has brought his global smash hit Cheerleader (Felix Jaehn remix) to the United States (US), as he recently released a brand-new video for the single. The video, directed by Lenny Bass, is described as an infectious, reggae-infused track, and is currently available for purchase online.

Cheerleader (Felix Jaehn Remix) has proven to be a worldwide smash. Praised for its tropical house sound by GQ UK, the song is among the top 10 most-streamed tracks globally, breaking the all-time streaming record in France with 1.3 million streams in a single week, while also breaking streaming records in Germany and Holland. Overall, Cheerleader (Felix Jaehn Remix), has garnered more than 100 million total Spotify streams, has reached number one on Spotify in nine markets, and has seen combined YouTube views of more than 40 million. The track was also named one of '16 Tracks You Need in Your Life Right Now' by THE FADER, is also currently number one on the worldwide Shazam chart, has hit number one on the Shazam chart in eight markets, and has soared to number one on Hype Machine.

In addition to the impressive streaming numbers, Cheerleader (Felix Jaehn Remix), has hit number one on iTunes in 18 markets and has hit number one on the Official Singles Charts in Switzerland, Australia, Austria, Germany, The Netherlands, and Sweden, where it remained at the top of the chart for nine consecutive weeks.

Omi continues to chalk up gold and platinum milestones with the captivating single, with gold certification in Germany, Italy, Switzerland, and Norway, and platinum certification in Denmark, Australia and Sweden, locking down 2015 as one of pop music's most compelling global breakthrough success stories.

It's been a breathtaking ride for the affable singer/songwriter, who hails from the rural Jamaican parish of Clarendon. Growing up with a passion for music and art, he met Jamaican music mentor/producer Clifton 'Specialist' Dillon in 2009, and the two formed a special creative relationship, with Dillon (who has worked with the likes of Shabba Ranks, Patra, Alborosie, and Ky-Mani Marley) setting up Omi with his own studio in Kingston. Cheerleader, was originally released in 2012, taking off in Jamaica and Hawaii first. In 2014, a cleverly understated reworking of the track, produced by Clifton 'Specialist' Dillon and remixed by Felix Jaehn, infused the track with its tropical house sound and helped power the momentum that has made the song a global phenomenon.