Tue | Nov 13, 2018

Flow carries MJW 2015 live to region

Published:Friday | August 14, 2015 | 12:00 AM
Miss Jamaica World 2015 contestants in the beach beauty competition at The Jamaica Pegasus hotel, New Kingston, on Sunday, July 19.
The beauties at last month’s Portland Jerk Festival. From left: Crystal Mason (Miss University College of the Caribbean), Roshelle McKinley (Miss Optical Solutions International Ltd), Christine Rowe (Miss Evans Electrical), Daina Haughton (Miss Pier 1), Chanel Ricketts (Miss French Connection Events), Renée Boland (Miss Amelia Morgundy), Royanne DeSilva (Miss Future Energy Source), Sanneta Myrie (Miss Evergrow Garden Centre), Rochelle Parchment (Miss Panasonic), Suchelis Rhodd (Miss Klip Extreme), Setrena Clarke (Miss Yaad Trendz), Talia Soares (Miss Morfose Hair Care Services), Shari Jo Robinson (Miss Virgins International Trading), Jheanell Nesbeth (Miss WatA Land), Kayla Blake (Miss Winchester Optical), Jovi Jaja (Miss WIndy Air Conditioners), Jade McBean (Miss Immigration USA) and Robyn Lloyd (Miss Hype TV).

Communications firm Flow is partnering with the Miss Jamaica World franchise, for a second year, as exclusive media and telecoms provider, and will power the live show to the rest of the region.

Flow will also add a number of elements this year, including a live pre-finals show hosted by the hosts of the new talk show 'Chatter Box'; VIP blue carpet and unplugged WiFi, which will power the streaming of the event while broadcasting the live show on Flow TV (Channel 100) on Sunday.

"Last year the broadcast was a huge success as it broke viewership records on Flow TV. The inaugural live broadcast of Miss Jamaica World generated 188,000 viewers and was among the top-five programmes amongst all channels on the network on the night," said Michael Look Tong, director, Media Services, at Flow Jamaica.

"This year we intend to break new ground, yet again, as Flow will broadcast live Miss Jamaica World 2015, not only in Jamaica but in Trinidad and Tobago, St Vincent and the Grenadines, St Lucia, Barbados and Antigua," he continued.

Similar to what is done on international award shows, Flow will give viewers a up- close-and-personal behind-the scenes look at the journey to MJW 2015. These features will be aired during the live broadcast from the Montego Bay Conference Centre in St James.

The pre-show will begin at 7:30 p.m., live finals at 8 p.m.