Fri | Jan 22, 2021

Smirnoff Tropical Village Returns To Negril

Published:Friday | July 14, 2017 | 5:26 PM


Returning after a successful 2016 staging, Smirnoff Tropical Village is set to deliver another entertainment packed weekend for its loyal and prospective patrons.
Jamaica is known to be a trendsetter in many areas, from music to food to sports,
the country stands apart as always fighting above her weight class. As these social
sectors continue to expand and improve, so has the entertainment industry which is
constantly producing some of the most creative entertainment events to be
conceptualised in Jamaica.
Smirnoff Tropical Village (STV) has created its space in the sector and is on its
way to becoming a staple event in Negril, one of the top must visit locations on the
island during the summer. Now in its second year, STV has already exceeded
expectations and is ready to deliver yet another epic weekend.
Expanding the line-up of events from just four events in 2016, the team has decided
to add four more exciting parties to be held over the Emancipation weekend, July
28 – August 1.
Returning as title sponsor for the second year running, the brand anticipates another
successful staging.
“We are happy to be back on board once again as title sponsors for Smirnoff Tropical Village and we look forward to creating the best and most memorable experience to our valued consumers. Smirnoff is constantly looking for different and creative avenues to reach our target audience and we believe this sits perfectly with our strategies,” said Jason Hendricks, brand manager for Spirits at Red Stripe.
The Tropical Village Entertainment (TVE) team is made up of some experienced party promoters who have successfully hosted a number of events in and around the Negril vicinity, who share similar interests and a common goal to provide authentic, entertaining and experience-filled package to their patrons.
“We want to create memorable experiences that patrons can brag about. We care deeply about what we do and the passion is what drives us to ensure that the patrons get just that. The opportunity is available and STE plans on taking full advantage to ensure that we deliver at the highest level,” said Claude McIntosh, director at TVE.
Besides creating memorable parties for Jamaicans, STV has also successfully attracted visitors to the island, contributing positively to the growth and development of not just the town but the Jamaican economy on a whole.