Wed | Sep 20, 2017

250k Contract for Lucky Female this Saturday at House of Dancehall

Published:Thursday | August 3, 2017 | 8:00 AM
The original Dancehall Queen, Carlene.

The model search for the international face of new beverage company, House of Dancehall Slowwhine, is heating up.

With her experience of travelling for work to Japan, Africa and North America, Original Dancehall Queen Carlene warns prospects vying for the quarter million dollar contract that though being the international face of a product can be fun, it is also a lot of work.

"Sometimes young ladies entering this contest look only at the glamour of being in big cities, but living out of a suitcase, from plane to plane, from hotel to hotel, is not always easy," she explained.

According to the company, they are just not looking for a pretty face, but someone who can communicate and represent the brand in every way globally. House of Dancehall Slowwhine is a line of wines that are being marketed as the official wine of dancehall, as it is made by House of Dancehall, primarily for the international market.

The company had a taste test at the recent Beenie Man Live concert, and free samples will be available throughout the entire House of Dancehall Slowwhine Festival, being held at its Cargill Avenue headquarters. With fans of House of Leo flying in for the tribute on Thursday, and the Friday night sound clash heating up with a battle of three cities, with sounds from Portmore, Kingston and Montego Bay battling for top honours, this Saturday will feature the softer side of dancehall, as beautiful contestants prove to the audience why they should be the product's new face.

"It is the females who brought the sensuality and sexiness to dancehall, something we don't get enough credit for. House of Dancehall recognises that, as we are making ladies free for the entire festival and giving away a major contract to a lucky lady," said Dancehall Queen Carlene.