Sun | Jan 21, 2018

Beyond Jerk

Published:Thursday | February 16, 2017 | 12:00 AM
Beyond Jerk dish – jerked chicken and grilled pineapple.
From left: Philip Rose, the JTB’s regional director for Canada, poses with grand prize winner and travel influencer Laura Berg and JTB marketing communications manager Essie Gardner. Berg won a trip for two to Melia Braco Village.

The Jamaica Tourist Board (JTB) recently hosted over 85 travel influencers in Toronto, for a Travel Massive networking event.

Travel Massive is a global networking group for those in the travel industry. The Toronto chapter is the largest in Canada with 966 influencers in media, blogging, technology and marketing. The monthly gatherings are a great way for travel brands to connect organically with content creators, writers and industry professionals.

The event had a culinary theme, and exposed the attendees to Jamaica's diverse gastronomic fares, culinary festivals and experiences beyond the renowned jerk cooking. Here are the highlights.