Liqy Liqy launches e-commerce site
Started more than a year ago, the company known for its fruity popsicles, snacks, desserts, and its recent New Food Item award, Liqy Liqy has now widened its reach through a new e-commerce site and a physical store, making it easier for persons locally and internationally to access its delights.
The store space strategically located in the heart of the town of Mandeville, Manchester, is a part of the entrepreneurial centre of the Cecil Charlton Park and will work in tandem with the Liqy Liqy factory located in Williamsfield in the parish.
In addition to the store in Mandeville, owner and operator Sasha Palmer told The Gleaner that accessibility to her products will become easier through her branded freezers and carts at select locations, including John R. Wong in New Kingston, Loshusan in Barbican, Sugar and Spice along Red Hills Road, and Progressive Foods at Shoppers Fair, Mandeville, her mobile carts, and her e-commerce site.
"Liqy Liqy is rolling out its branded freezers in stores and supermarkets and has signed for its products to be sold by the largest wholesaler on the island; we have also has signed with all the major supermarkets and our mobile carts are being rolled out on the streets at major and minor events, so look out for them," Palmer said in an interview.
She added, "The e-commerce site, LiqyLiqy.com, enables persons living overseas to go on the site purchase products for loved ones, families, friends and associates, which Liqy Liqy will deliver. Persons living in the United States and Canada will be able to purchase from the site and have them delivered via courier services.
Hoping to employ 350 single mothers in the next three years, Palmer stated that the site will also promote micro-franchising.
"On the site will be information of our micro-franchising, where people wanting to be a mobile cart franchisee but do not have the money to do so will be able to, and persons living overseas will be able to purchase the goods directly from the site and pay the additional fees without money going towards the cart. Cart operators will be in full control of the account."
With more than 50 popsicle flavours available, and which are produced by 15 contracted farmers islandwide, Liqy Liqy also boasts all-natural products with no preservatives or additives, a gluten-free line, a vegan line, a no-sugar line, and the opportunity to customise products.