Mon | Aug 21, 2017

Samsung Electronics beautifies Duhaney Park Primary

Published:Friday | July 29, 2016 | 7:00 AM
Marva McPherson of Samsung Electronics paints a recycled tyre.
A section of the grounds at Duhaney Park Primary School in St Andrew.
1
2

The grounds of Duhaney Park Primary School in St Andrew came alive recently when Samsung Electronics partnered with the school's faculty, students and community members to create a garden using recycled materials.

In fulfilling their corporate social responsibility, Samsung, via the non-profit organisation Glasswing International, mobilised their employees to partner with the community in the execution of this environmental project. Samsung's philanthropic outreach seeks to foster teamwork between the company and the community while implementing sustainable projects.

The project saw stakeholders meeting at the school on July 21 to undertake the physical labour required to plant the vegetation. All resources needed to create this eco-friendly project, including flowers and recycled materials, were provided by Samsung Electronics.

SUSTAINABILITY

In recognising the environmental concerns in Jamaica, the company's local branch selected a practical activity which is sustainable. Duhaney Park Primary was selected as it rests in an urban community which has been greatly affected by drought conditions.

"We really appreciate the effort by Samsung to do this for our school," said Joan Burke, principal of Duhaney Park Primary. "We have a few trees, but no flowers. This will help to beautify the school and alleviate the dust conditions caused by the drought. It will also have such a positive impact on our students, as it will make them more aware of the environment. Also, when they are involved in a project, they are more willing to protect it. Since they helped plant the flowers, we know they will care for it."

In its pledge to be good corporate citizens, Samsung Electronics promotes an eco-friendly environment via similar projects in countries where it has established branches, including North and South America.