Sun | Sep 24, 2017

Red Stripe Sets Ambitious Blood Donation Goal

Published:Friday | August 12, 2016 | 8:00 AM
Dr Angela Scott, director, National Blood Transmission Service.

As the National Blood Transfusion Service (NBTS) seeks to ramp up its own efforts to encourage voluntary blood donation, the agency is eagerly anticipating Red Stripe's annual blood drive set for August 12.

"We are grateful to Red Stripe for the continued interest in addressing the need to have an adequate and safe blood supply through voluntary blood donations," said NBTS executive director Dr Angela Scott.

The beer company, which is the blood bank's biggest corporate donor, has set an ambitious goal of 130 units from this year's exercise.

"Last year, our employees donated 108 units, and this time, we're aiming to top that because the truth is that the need has increased. We believe this is one great way we can give back to the community," said Veronica Benain, Red Stripe's occupational health advisor.

The blood drive takes place on August 17 from 9 a.m. to 5 p.m. at the Occupational Health Centre at Red Stripe's Spanish Town Road offices. Donors will first go through a health screening process, where their blood pressure and iron level will be checked.

"We'll also have educational material to sensitise employees and citizens about the importance of donating blood and the critical purpose it serves in emergencies," said Benain, who explained that the blood drive is part of Red Stripe's workplace policy.

Persons over 17 years old who weigh more than 110 pounds are eligible to donate if they have not given blood in the last three to four months. Donors are also encouraged to eat a healthy meal and drink lots of water prior to donating. Breakfast will be served for donors who arrive early.