Gov't developing faith-based tourism policy
Tourism Minister, Edmund Bartlett, says his ministry is formulating a policy to deliberately target the faith-based tourism market.
He says it’s part of the strategy to significantly increase visitor arrivals and develop the tourism sector.
According to Travel-Market Report, which is a noted publication for travel professionals, faith-based tourism contributes between US$50 billion and US$100 billion annually to the global economy.
Bartlett says the framework for the faith-based tourism strategy was developed recently and the ministry believes there is great benefit to be accrued to the Jamaican society from the values of Christianity.
He adds that Jamaica is positioning itself as a truly democratic society where freedom of thought and religion is practiced and where Christians feel freer to speak and to practice their faith more than any other place on Earth.
The tourism minister was speaking to influential church leaders from more than 30 countries, attending the World-wide Synod of the Moravian Church in Montego Bay recently.