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‘Cashy’ FLOW Christmas starts November 11

Published:Monday | November 14, 2016 | 11:00 AM
Kim Lee, head of channel marketing, television, and promotions at FLOW.

Telecommunications firm FLOW is heralding the Yuletide season with a traditional take on Christmas this year.

On Friday, FLOW officially launched its 2016 Christmas promotion aptly tagged 'The Most Wonderful Christmas'.

The promotion offers cash prizes of $50,000 each for 12 lucky FLOW customers each week, with three grand prize winners expected to receive $500,000 shopping sprees at Courts Jamaica Ltd by the time the promotion wraps up on December 29. In total, FLOW will be giving away more than $5.3 million in cash over the six-week period.

Kim Lee, head of channel marketing, television, and promotions, said the promotion was designed to help make customers' Christmas more memorable.

"We know that this is the time of year that we show our friends and loved ones how much we care about them. Each week, our winners will have the chance to win cash, so they can do just that. Our promotion is about providing that little extra to make the season 'more wonderful'," she said.

"Twelve lucky customers will get a surprise phone call every week advising them of their good fortune. For our grand prize winners, the new year will bring a half a million dollars in brand-new furniture and appliances from Courts," said Lee. All weekly winners will be included in the grand prize selection.

FLOW prepaid mobile subscribers will be automatically entered into the pool of potential winners with each daily top up of a minimum of $200. Prepaid voice or mobile Internet plan subscribers will be automatically entered into the pool of potential winners every time they purchase any voice or mobile Internet plan of $200 or higher.

Residential postpaid mobile, landline, Internet, and cable television subscribers will also be automatically entered into the pool of potential winners when they pay their bill(s) on time and in full during the promotional period.

Lee also warned members of the public about the ongoing action of scammers who may try to capitalise on FLOW's promotion.

"When we call our customers, we will never ask for any money to be paid before collecting our prizes. We are, therefore, urging persons to be vigilant and

to report any suspicious activity by calling our contact centre, sending an email to customerexperienceja@cwc.com, or visiting our nearest retail location," she advised.