Taking bikers 'Back to Basics' - Motorcycle workshop changing culture out west
The Negril Hills Golf Club was the venue for the latest motorcycle workshop in the series sponsored by Sandals Resorts International and the Back to Basics Motorcycle Safety Team.
This was the second workshop to be held in the Negril area and some 40 bikers attended the daylong session which was designed to educate them on the proper use of the road and their vehicles, as well as revealing the alarming motorcycle fatalities statistics.
"Our bikers need to know the ugly truth about what happens when the rules of the road and basic safety are ignored," said Back to Basics workshop facilitator Tarik Kiddoe.
"Without the harsh reality, the lessons we are imparting tend to fall on deaf ears," added Kiddoe.
A team from the Island Traffic Authority was also on hand to assist the cyclists in regularising their road licences. The team explained the necessary requirements for cyclists to actually become legal road users.
Attendees at the workshop were also the first to be informed that Sandals Resorts International had agreed to sponsor helmets for all riders who complete the training and obtain their road licences.
The response was overwhelming, with one rider composing a song on the spot about the timely and much-needed intervention.
According to Kiddoe, providing the helmets will help save lives. "The fact is that many cyclists don't wear helmets, even when they own them. However, this intervention is part of a cultural revolution that we are trying to spark, and we think this is where the change begins."
The workshops are expected to continue throughout the year across the most affected parishes, with a separate intervention planned for high schools.