Thu | Nov 23, 2017

Malta, JMMB invest big in child's future

Published:Friday | November 10, 2017 | 12:00 AM
Keshawn Stewart (right) shows off his dancing skills with Nathan Nelms, assistant brand manager for stouts and Malta. 
Young Keshawn Stewart is awarded with $500,000. Also present are (from left) Kerry-Ann Stimpson, chief marketing officer at JMMB; Senator Ruel Reid, education minister; Keisha White, Stewart’s mother; and Nathan Nelms, assistant brand manager for stouts and Malta at Red Stripe.
Senator Ruel Reid, alongside Keisha White and Keshawn Stewart, addresses students and staff of St Jude's Primary School. 
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Education Minister Senator Ruel Reid has heaped praises on D&G Malta and JMMB for a partnership that has provided a $500,000 tertiary education scholarship for a student at the St Jude's Primary School in Kingston. Keshawn Stewart, who is now in grade one, is the recipient of the scholarship, which is the grand prize of the Malta Back to School 2017 promotion.

"While we provide free education up to grade 13, we will not be able to fund everybody at the higher level, so we're going to need corporate donors such as Malta and JMMB to partner with those who need help to complete their tertiary studies," said Reid. "We want to encourage more corporate donors to support."

Speaking at the handingover ceremony at St Jude's Primary recently, the minister noted that the Malta-JMMB initiative comes at a time when the government is overhauling the education system to allow more students to have access to funding for tertiary education. "We are making strides, but what Malta and JMMB have done is very important as well."

Doing something meaningful

An elated Keisha White, Stewart's mother, recalled when she entered the winning code in the summer promotion. "I usually enter these types of things, but I've never won anything," said White. "The merchandiser at the supermarket told me to try my luck, and I love Malta, so I did. I kept buying the Malta six-packs and kept entering."

At the tender age of five, Stewart is aware of the opportunity and thanked Malta and JMMB for their assistance. "Thank you. I appreciate it," said Stewart, who also noted that he aspires to become a soldier.

In addition to the scholarship, the Malta Back to School promotion also provided competition participants with cash prizes for school fees, book vouchers and tablet computers.

"Malta is always looking for opportunities to do something meaningful for Jamaicans. We believe that education is the best way for persons to make the most of their potential and this is why we decided to focus on back-to-school preparations in our summer promotion," said Nathan Nelms, assistant brand manager for stouts and Malta at Red Stripe. "Thanks to the partnership with JMMB, we are able to create this amazing opportunity for Keshawn."

Kerry-Ann Stimpson, group chief marketing officer at JMMB, in her remarks noted that JMMB believes that everyone has greatness in themselves and charged the students at St Jude's to tap into their God-given greatness. "It is against this background of assisting individuals to achieve their dreams and transform their lives that JMMB decided to partner with Malta in the back-to-school promotion, so that individuals can realise their true potential and transform their lives and, by extension, their communities."

A meaningful intervention

 

White, who entered the competition on her son's behalf, will be the assigned trustee for the JMMB investment facility. The funds, however, will not be accessible until Stewart turns 18-years old. At that time, he will be able to use the money invested to pursue a college education or any tertiary-level programme, including those offered through the HEART Trust-NTA.

Malta, in partnership with JMMB and Kingston Bookshop, gave away more than $2 million in cash and prizes in the Malta Back to School promotion. The competition offered meaningful intervention to allow more persons to access resources for their education and that of their children.

Among the list of prizes were $5,000 cash for offsetting back-to-school expenses (40 winners), book vouchers valued at $15,000 each (20 winners), brand new Samsung tablet computers (20 winners), and $50,000 cash for school fees (20 winners).