New Fortress Energy hosts successful workshops
More than 250 participants attended the New Fortress Energy entrepreneurship workshops at the University of the West Indies (UWI), Mona campus and The Jamaica Pegasus hotel on March 26.
Led by Brown University's Danny Warshay, executive director of the Jonathan M. Nelson Center for Entrepreneurship, the events kicked off with two interactive sessions at the Mona School of Business and Management.
Among the student participants were two winners of the National Business Model Competition, Kevonne Martin and Shani Bennett.
Among the other participants were Dr Maurice McNaughton, entrepreneurship lecturer; Minna Israel, special adviser to the vice-chancellor on resource development; and Dr David McBean, executive director of the Mona School of Business and Management.
The workshop attracted more than 150 participants and featured a plenary session, round-table discussions and networking forums.
Participants used the opportunity to pitch their start-up ideas to Professor Warshay as well as to Sandra Glasgow, founding member of First Angels Jamaica, and Audrey Richards, venture capital consultant at the Development Bank of Jamaica.
Professor Warshay cited examples from global brands such as Procter and Gamble, to show them how to employ the right type of research in their start-up ventures, which includes listening and observing anthropologically rather than simply relying on focus groups, surveys and feedback - all of which can produce biased and emotionally driven responses.
According to Verona Carter, vice-president of public affairs at New Fortress Energy, "We're thrilled with the turnout, enthusiasm and wonderful support that we've received from the public and private-sector entrepreneurship communities. The outpouring of positive responses from the participants in these workshops is encouraging and re-emphasises the importance of entrepreneurship as fundamental to nation building, social and economic development."
She said that was the vision of chairman and founder Wes Edens, who is investing in Jamaica's entrepreneurship sector as part of his commitment to make a significant impact in supporting sustainable economic development and job creation in the country.