Sun | Nov 18, 2018

Alzheimer Society of Montreal taps Jamaican to lead its expansion

Published:Sunday | November 4, 2018 | 12:00 AM
Isaacs-Morell

Jamaican-Canadian Camille Isaacs-Morell has been appointed the executive director of the Alzheimer Society of Montreal.

Isaacs-Morell started her career as a foreign services officer in the Protocol, Economics, and Foreign Trade Divisions of Jamaica's Ministry of Foreign Affairs and Foreign Trade, where she spent eight years.

After migrating to Montreal, she pursued a career in marketing and strategic development, first at Standard Life and its subsidiaries, where she played a leading role in business development, branding, and the corporate social responsibility programme.

She then moved to McKesson, Canada, as senior adviser, corporate and content marketing.

Over the past five years, Isaacs-Morell has worked as a consultant helping a number of organisations better define their communications, marketing, and strategic development plans in order to raise their profiles, promote their missions, and identify potential business opportunities.

 

NEW PHASE

 

She entered a new phase of her career last year with her appointment as assistant executive director of the Alzheimer Society of Montreal.

"Having taken on the organisation's financing development, marketing strategy, and public relations dossiers during the last year, she is now ready to take the society to the next level," said Robert Beaudoin, chairman of the board of directors of the society

Isaacs-Morell has been mandated to guide the organisation to meet the demand for services that are expected to grow commensurately with the projected increase in diagnoses of Alzheimer's disease and related diseases, and raise the funds required to achieve this.

She has a BA in Languages and Linguistic Studies from the University of the West Indies, an MBA from the University of Miami, as well as certificates in digital marketing, integrated marking, and financial planning.

"She is not only an exceptional woman, but also a talented artist who expresses her creativity and values through her painting. There is little doubt, then, that art will be front and centre at the society with Camille at the helm," added Beaudoin.