Mon | Jul 22, 2019

Growth & Jobs | Perfect pillowcase for the perfect night’s sleep

Published:Tuesday | March 26, 2019 | 12:14 AMKeisha Hill/Senior Gleaner Writer
Luxury satin pillowcases are hot-ticket items on the Jamaican market, says entrepreneur Keisha Daley.
Luxury satin pillowcases.
Luxury Satin Pillowcases are hot-ticket items on the Jamaican market, says entrepreneur Keisha Daley. Contributed
Luxury Satin Pillowcases are hot-ticket items on the Jamaican market, says entrepreneur Keisha Daley. Contributed
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Beautiful, classy and unique, the best satin pillowcases for a perfect night’s sleep. Luxury Satin Pillowcases, sewn locally, uses the most wonderfully smooth satin material and are available in various sizes – standard, queen and king.

According to Keisha Daley, her products are made especially for persons who do not want to compromise on quality, beauty or comfort. With a background in architecture, Daley indicated that she is always thinking of ways to improve home decor when she tackles her projects.

“I am always thinking of ways to make a house feel like a home and the solution is always catered around making it comfy. Home is where you make some of your favourite moments, and where you feel the most comfort and peace,” Daley said.

POSITIVE LIFESTYLE

As a functional, luxury home decor item, the objective of Luxury Satin Pillowcases is to promote a positive lifestyle.

“A few years ago, I began hearing about the benefits of sleeping on satin pillow cases. For both the hair and facial skin, they reduce friction and help to maintain moisture, thereby helping to reduce breakage and frizzing of the hair; and for the skin, they minimise sleep lines and help fight wrinkles while you sleep,” Daley said.

Three years ago, Daley decided to experiment and sleep only on satin pillowcases.

“Not only was I reaping the benefits I had been hearing about, but also, their feel of luxury and comfort had me hooked,” she said.

With an evident dearth of satin pillowcases on the local market, Daley decided to start making them available.

“Clients who are currently enjoying their luxury satin pillowcases have made requests for other custom-made interior soft furnishings, for example, cushions and kitchen curtains, and their requests have been facilitated,” Daley said.

All materials, including packaging, and labour for Luxury Satin Pillowcases and packaging are sourced locally, which, Daley believes contributes to the stimulation of economic activity and growth in the country. “Businesses are the engine of an economy that provide jobs and allow people to make money, and goods and services that people can buy with the money they make. Without businesses, the economy would not grow,” she said.

Follow Luxury Satin Pillowcases on Instagram @luxury_satin_pillowcases or email: messages22011@hotmail.com.

keisha.hill@gleanerjm.com