Sat | Oct 20, 2018

Nestlé turns 75

Published:Friday | March 6, 2015 | 12:01 AM
Jurg Blaser (left), Nestlé’s country manager, examines some vintage items that were used by his company on display at the launch of the 75th anniversary of Nestlé Jamaica Ltd.
Shawna Kidd (left), corporate communications and CRM manager, having a good time with Wavell Hinds (centre), president of West Indies Players’ Association (WIPA), and Courtney Francis, CEO, WIPA, at the launch of the 75th anniversary of Nestlé Jamaica Ltd at The Jamaica Pegasus hotel on Wednesday.

Nestlé Jamaica, which lives by the mantra 'Good Food Good Life', is celebrating 75 fulfilling years. To honour their golden years of nourishing a healthier nation, the company launched its sweet occasion in fine style in the Legacy Suite of The Jamaica Pegasus hotel last Tuesday.

The event saw the likes of Marketing Manager Sean Wallace opening the proceedings with an official welcome, while Country Manager Jurg Blaser; CEO of the Private Sector Organisation of Jamaica, Dennis Chung; and guest speaker, Warren McDonald, president of the Jamaica Chamber of Commerce, all congratulating the company for a job well done, with high hopes that the company will be thriving for yet another 75 years.

According to Corporate Communications and CRM Manager Shawna Kidd, the celebrations will begin on March 15 with worship at the St Andrew Parish Church. They will also launch 30 television commercials celebrating the journey of the company on March 16. Their consumers in the Nestlé Kids Programmes will also be awarded scholarships, and the company will also be launching Nestlé's As You Wish, fulfilling a genuine need of those in need. Seventy-five wishes will come true.


Wellness Fiesta


Nestlé Schools Wellness Fiesta and promo pack will kick off in May, their obesity forum, which began in January, will become an even bigger and better affair this July. Nestles 75 years of Goodness Recipe Book will be published just in time for the summer, while the Nestlé Blood Drive, aimed at saving the lives of fellow Jamaicans, will also come into play.

There will also be customer appreciation events throughout the year where everyone can have a taste of the Nestlé Experience.

Paula-Anne Porter eloquently guided the proceedings, and entertainment came in the form of music and drama from the Jamaica Folk Singers and the Graduate Theatre Company with a celebratory dance.

After cutting their birthday cake, the celebrations officially got started, with those present invited to view the exhibits on display and indulge in brunch, available on the outskirts of the suite.