Adrenaline-pumping excitement: 'Fast 8' premiere
What better way to rebrand a drink that boosts your energy than watching a movie that gets the blood pumping? Monumental Partners got it right with the 'Fast 8' premiere at Carib Five on Wednesday, April 12.
It was lights, camera and action rebranding. Not only was it a rebranding of a drink, but also a movie, as Fast and the Furious was renamed Fate of the Furious. Guests turned out in their numbers, filling all five auditoriums just to get a chance to watch the premiere of 'Fast 8'.
No spoilers here, but Fast fans will not be disappointed. There are rumours that two instalments of the Fate of the Furious are already in the works. Guests were well dressed for photo ops, but hidden behind all the flashes was the anticipation for what was to be an awesome movie.
Here are the highlights.