Phase 3’s ChyronHego Virtual Placement enhancing RSPL broadcasts
Phase 3 Productions, one of the Caribbean's leading multimedia production companies, has chosen ChyronHego's Virtual Placement to enhance live video production of football matches for the Red Stripe Premier League (RSPL).
The company recently started using virtual placements to add virtual graphs to live RSPL broadcasts to provide football fans with a richer and more compelling viewing experience.
ChyronHego is a global leader in broadcast graphics creation, playout, and real-time data visualisation, with a wide range of products and services for live television, news, and sports production.
"By embracing cutting-edge technologies such as ChyronHego's graphics solutions, Phase 3 Productions has done much to elevate the standard for broadcasting not only in Jamaica, but the entire Caribbean region," said Aldo Campisi, vice-president of Latin America, Caribbean, Spain and Portugal, ChyronHego.
"With solutions such as Virtual Placement, the company is building a technical infrastructure that can easily be leveraged by global broadcasters when they come to cover events in Jamaica."
For several years, Phase 3 Productions has been providing video-production services for the country's Premier League football matches. Virtual Placement is another phase in the company's effort to take live football broadcasts to new levels of sophistication and production value. It is being used to streamline product placement such as placing the Red Stripe's logo on the field and creating virtual ads during half-time for the sponsor.
According to Delano Forbes, CEO and creative director, Phase 3 Productions, most of their graphics workflow contents are built around ChyronHego's Lyric PRO-powered BlueNet graphics.
"We are big believers in ChyronHego solutions. Placing virtual graphics into live video can be difficult and complex, but Virtual Placement is a remarkably powerful tool that makes the process quick and easy," he explained. "Phase 3 is committed to provide services that will facilitate the creation of indigenous television programmes and to own cutting-edge technology such that foreign television entities and associations like CONCACAF working in Jamaica would not necessarily have to import equipment."
Phase 3 recently provided coverage of the 2015 CONCACAF U20 Championship in Jamaica, at which matches were sent via satellite to Fox Sports channels.