PULSE WILL launch Jamaica's first fashion reality TV show today. The Search For The Caribbean's Next Supermodel will first air on TVJ at 9:30 p.m. with delayed broadcasts on RETV. The show, shot on location in Barbados, Trinidad and Tobago and several parts of Jamaica, mirrors Pulse's Caribbean Model Search, now being conducted in Jamaica and across the Caribbean, and features contestants in real life situations, according to a Pulse release.
Kingsley Cooper, Pulse CEO, cites timing, tremendous demand for the product, the development of Pulse's model programme within the Caribbean and the coincidence of the model search with the growth of the modelling and fashion industry in the Caribbean as reasons for the development of the fashion
reality show.
Pulse's Caribbean Model Search recently netted as many as 4,000 entrants in Jamaica, 900 of them from the north coast areas of Ocho Rios, St. Ann, and Montego Bay, St. James. Searches are being held and shows will be filmed in other Caribbean countries such as, St. Vincent, the Bahamas, Cayman, Guyana, Antigua, St.Kitts and St. Lucia.
Representatives from international model agencies such as IMG, DNA and Women, Phil McGowan, Butterfly Boualaphanh and Miguel Avalos, will be responsible for the selection of finalists in Jamaica. While Pulse's representatives will carry out selections for winners from other Caribbean countries, Romae Gordon, Pulse's fashion director, and Kingsley Cooper, will also make cameo appearances as interviewers, commentators, interviewees, judges and the subjects of special features.
Pulse supermodel, Jaunel McKenzie, ranked number 39 in the world on models.com and the winner of the inaugural Caribbean Model Search in 2002, will host the show, which is expected to run for seven weeks on TVJ.
