Lisa Bell of Jamaica Trade and Invest (JTI) with new boss Robert Gregory as they present a 'newscast' at the "Press Release" party, held on Tuesday March 24. - Contributed

Tesi Johnson, Gleaner Writer

At a 'Press Release' party hosted on Tuesday by Jamaica Trade and Invest (JTI, formerly JAMPRO), journalists laid down their pens and recording devices for an evening of relaxation at the newly opened Caribbean Business Club off Knutsford Boulevard, while the team from JTI simulated a newscast.

JTI's Robert Gregory, and Lisa Bell were the 'news anchors' for the live broadcast at the Caribbean Business Club, and revealed a number of breaking 'news stories' pertaining to JTI.

Paramount was their lead, "JAMPRO renamed Jamaica Trade and Invest (JTI)" where Gregory announced "the name will see the organisation focusing more on its core responsibilities to attract investments in targeted sectors and promote exports". In other news Bell told of the JTI's newly launched Brand Jamaica Campaign featuring three of Jamaica's business icons, restaurateur Thalia Lyn, businessman Courtney Walsh and young farmer and agri-processor Karen Tamasa. The campaign as indicated by Gregory is intended to "reposition Jamaica as a business destination"

New Captain

Following the 'news', Don Gittens took the floor with 'sports news', and revealed that the JTI team is to be headed by a new Captain, Robert Gregory, who will "lead a 14-man squad into the next series of matches for the 2007 to 2008 series." He continued, "Vice Captain Sancia Bennett Templer is slated to open with Gregory; while the middle order will be shared among Lisa Bell, Kirk Kennedy and Urell Livingston, with Juliet Ramsingh as wicketkeeper."

'Master chef' Claudine Blackwood hosted their cooking feature where she whipped up the "jazzy and delectable Jamaica Trade and Invest," using the "1983 World Bank recipe for investment and trade." The dominating and most pleasing aura emanating from her cake was "modernisation of industry," achieved by the combination of ingredients.Del Crooks followed up with the 'weather,' forecasting sunny skies for the JTI.

Robert Stephens closed the newscast with his cartoon commentary. A picture of a satirical cartoon published in one of the local newspapers came up on the screen, showing an old run-down bus being given a new licence plate marked JTI, in place of JAMPRO. "Driver, don't stop at all," screamed from the speakers as Stephens replaced the cartoon with a picture of the new JTI 'bus' a pretty executive looking model, a representation of the coming success of the organisation.