Mon | Nov 30, 2020

Slow ticket sales for first three days of Champs worries ISSA

Published:Wednesday | March 30, 2011 | 12:00 AM

Ryon Jones, Gleaner Writer

Despite the mad rush that greeted the opening of the ticket office for the 101st staging of the Inter-Secondary Schools Sports Association (ISSA)/GraceKennedy Boys and Girls' Athletics Championships on Monday, there are doubts over whether all four days of the event - which begins today - will be well supported.

According to championships Chairperson Colleen Montague, people were most interested in securing tickets for Saturday's final day.

"Saturday tickets were all sold out on Monday. That was the main interest, and persons weren't interested in the other days at all, as thousand of tickets are still here," Montague added.

Expecting more ticket sales

She is now anticipating that persons will purchase tickets for the remaining days.

"When they don't get Saturday tickets, they come back to purchase on the individual days," Montague explained. "Tickets are available at the ticket office from 8 o'clock tomorrow (Wednesday) morning," she stated.

The trend over the years, in terms of ticket purchases, has resulted in ISSA actually running at a loss where staging Champs is concerned.

"Every single year we have tickets that are left over for Wednesday, Thursday and Friday, and unbelievably on the Saturday as well," Montague said. "We always have leftover bleachers tickets. We definitely run at a loss. We don't get the type of support that we would really love for the types of events that happen on those three days, especially on a Friday."

In the light of the problems being experienced with ticket sales, ISSA is contemplating various measures to make the first three days more attractive.

"This is something that we are working on as a committee, as to how we can get persons into the stadium," Montague shared. "We are looking at what we can do with our order of events to get people into the stadium on those other days, but it really is a challenge," she added.