'Home Sweet Jamaica' magazine to be launched

Carl Gilchrist, Gleaner Writer

OCHIO RIOS, St Ann:APPARENTLY NOT satisfied with the contribution she has been making with her Thread Foundation, which assists children in St Ann, Gina Tulloch-Adams has started another project, this time one aimed at a more mature demographic.

Through her company, Sunfloral Jamaica Limited, Tulloch-Adams is set to launch Jamaica's latest publication, a magazine titled Home Sweet Jamaica, to coincide with the nation's 50th anniversary of Independence in August.

A lifestyle magazine, Home Sweet Jamaica will be distributed complimentarily to the Jamaican diaspora primarily in the United States, Canada, and the United Kingdom. Ten thousand copies of the first edition will be distributed abroad.

individual success

The inaugural edition of Home Sweet Jamaica is themed 'Out of Many, One People' in celebration of Jamaica's diverse populace and multifaceted culture. All Jamaicans and the diaspora have much to be proud of and much to look forward to, said Tulloch-Adams.

"In an effort to encourage returning residents, the editorial content primarily focuses on Jamaican people and business modules that are reflective of individual success in Jamaican commerce," Tulloch-Adams explained to The Gleaner. "Articles typically take a personal tone and perspective that are pertinent to Jamaica diaspora considering migrating home."

Additional content focuses on essential services such as health care, as well as a review of government and private enterprise that directly affects Jamaican lifestyle, business, and citizenship. In the launch edition, the magazine maintains a positive focus on Jamaican culture and its global impact.

Home Sweet Jamaica credits a dozen writers in its inaugural edition. In addition to Tulloch-Adams, who is editor-in-chief, Caroline Dawson is co-editor. The stories, and indeed the magazine itself, are enhanced by some magnificent pictures by photographer Alain Hottat, whose captivating photos of some typical Jamaican scenes are breathtakingly beautiful.

The magazine makes wonderful and relaxing reading. In her "On a personal note" page at the beginning, Tulloch-Adams reflects: "One of my earliest childhood memories is of me serenading my Uncle Karl with the lyrics of Pluto Shervington's "I man born ya, I nah leave ya to go a Canada". I was devastated when he (Uncle Karl) and his family departed for Canada."

In her piece, 'Long Live Jamaican Art!', which takes a glimpse at some of the various art forms in Jamaica, artist Nancy Burke remarked, "Art in its purest forms remains an integral part of our Jamaican culture. There is much to be proud of in our heritage and much more still to look forward to in the future."

The magazine also looks at, among other things, food preparation in Jamaica, focusing on jerk, and also on the 15th-century Venetian style luxury villa, High Hope Estate, in St Ann.

To wrap it up, there is a section titled 'Fi Di Pickney Dem', which features find-the-word puzzles along with the national anthem and the national song.

rural@gleanerjm.com