THE EDITOR, Sir:
Paula Kerr-Jarrett's ugly, vulgar decision to impose her personal image upon the Jamaican flag is only one of other serious violations of the Jamaican people. The other violations are far worse.
Her decision to promote herself and her ambitions by putting her personal image on the covers of exercise books distributed to Jamaica's young, impressionable, needy children is a cynical, abusive attempt to impose and embed her personal brand into the minds and hearts of Jamaica youth at their most vulnerable.
Kerr-Jarrett's not-so-hidden agenda is encapsulated
in what every inner-city don and his victims know all too well: "Ketch dem when dem young an dem a fi you foreva!"
Kerr-Jarrett's outrageous, contemptible, bizarre act of self-promotion and raw ambition, the likes of which has not been seen in Jamaica since the British royal family used that tactic on their colonial victims - putting their images on the cover of every exercise book distributed to poor, needy, youth.
Now, 50 years post-Independence, here comes Kerr-Jarrett reimposing this colonialist tactic to warp and control young minds. Worse still, in an interview carried on CVM (August 30, 2012), Kerr-Jarrett seeks to hide her grotesque act of self-promotion and raw ambition behind the veil of benevolence and goodwill towards Jamaica's poor, needy children. This kind of cynical Anancyism must be condemned and rejected.
I and the rest of thoughtful Jamaicans say to Kerr-Jarrett, it is impossible to believe you when you say the exercise books are just a reflection of your benevolencce towards our poor and needy children. If the exercise books are only about benevolence, as you claim, what in the world is your image doing on the cover of the children's exercise books?
Since we all know the reasons why Kerr-Jarrett's image is on the books, I join others in demanding that the exercise books are withdrawn and challenge benevolent Kerr-Jarrett to replace them with exercise books that do not have her image. This way, she can donate books without recolonising the minds of our very young children.