Nothing epitomises purity and innocence like white does. And let's face it, we all want to feel like a saint and, if a colour can make us feel extremely good, then white has to be it.
White usually is a colour that scares many women who try to stay away from. A colour that isn't apologetic to stains or creases nor is it a colour that will give the illusion that you have slimmed down overnight.
Unlike other colours, white skims your body rather than adds pounds and adds that sparkling drama when the sun's rays bounce off your white attire. It really is a beautiful and fresh look to behold. White helps to keep the body feeling cool, unlike black that actually radiates heat.
J. Mendel depicts the romantic and classic white trend perfectly in its fluid, free-flow white collection, and for those of us looking for a toughened-up version, then look to Reed Krakoff and Proenza Schouler who make a statement by creating cuts in trousers and shirts that are loose and sway with movement. Brood and Peter Som add femininity to their collection using sheer and lace materials that create innocent seduction and sheer delight, and Alexander Wang opts in for contemporary straight and sharp cuts that give a sense of attitude and drama.
There is no right or wrong time of the day to wear the colour white. And white truly is a perfect colour to wear to stand out and look sassy, sexy and sophisticated all at the same time. But to rock the white trend, wear white on white, don't mix colours and, to add class to your look, team your whites with gold accessories that will shimmer in the sun or the evening lights.