There is an old adage that says, "Music soothes the savage beast." Additionally, researchers have proven that music plays a great part in influencing brain function, which directly impacts the intellectual, social and personal development of an individual.
God used David as an instrument to calm Saul's evil spirit as he strummed away on his harp. And since the Creator never changes, He is now using reggae-gospel artistes to transform Jamaica through their music.
Kevin Smith was busy building his businesses, On the Shout Records and Quality Flooring, when according to him, in 2010, God gave him the vision to use a concert to preach to the people of Montego Bay.
Later, he shared this vision with his close friend and business partner, Nicholas 'DJ Nicholas' Eccleston.
The two joined forces to create 'A Betta Tomorrow'.
A Betta Tomorrow is not just a concert though, it is a movement consisting of a number of well-known and up-and-coming gospel artistes who seek to touch lives and Jamaica through missions, ministry and music based on Biblical principles.
According to a press release from the organisers of A Betta Tomorrow, in 2010 when the event was first staged at Dump Up Beach, more than 20,000 people attended.
The following year, the ministers of the Gospel took to the road, making stops at Flankers, Lucea, Sam Sharpe Square and Junction in St Elizabeth.
This past summer the group of artistes were back in Junction in front of a large audience. On Saturday, the movement will come full circle, returning to Dump Up Beach for a 3 p.m. event.
There, Smith will launch his new album, appropriately titled A Betta Tomorrow.
The event's line-up includes DJ Nicholas, Smith, Kevin Downswell, Jason Mighty, Judith Gayle, Omari, Jermaine Edwards, Dunamis Reignz and Rondell Positive. There will also be a charity element to the event, as essential items will be given out to those in need.