Anthony Minott, Gleaner Writer
Wholesale Seafoods Ltd, the seafood retailer with 17 locations islandwide, has sponsored Red Stripe Premier League outfit Tivoli Gardens Football Club (TGFC) for the rest of the 2012-13 campaign.
The symbolic sponsorship cheque of $150,000 was handed over to the club by representatives of Wholesale Seafoods Limited - operators of Rainforest Seafoods - to Dawn Heron, core manager, TGFC, and player Keithy Simpson, during the half-time break of Tivoli's Monday night football game against Savannah FC at the Edward Seaga Sports Complex.
"We will provide Tivoli Gardens FC with fish protein for the duration of this season, as a healthy part of the athlete's diet programme," said Max Jardim, CEO of Rainforest Seafoods said.
"Fish is a healthy protein and, as hard-working athletes, this will give them the right diet to enable them to achieve their goals," Jardim said.
The deal was sealed after dialogue between Brian Rose, manager of Tivoli Gardens FC, and representatives of Wholesale Seafoods.
"This is a welcome benefit to the club," Rose noted. "Additional protein for our players … and this will cut our food costs.
Rose said that he approached Stewart Jacobs, who is a fan of the club, as well as other members of Wholesale Seafoods' marketing team, seeking sponsorship. He said, now it has materialised into a strong partnership between Tivoli Gardens FC and the seafood franchise. The club will receive fish and other types of seafood from the Luke Lane branch in Kingston.
Tivoli are currently eighth in the 12-team league, on 22 points from 15 games, after defeating strugglers Savannah 2-0 on Monday Night. Savannah are at the bottom of the table with 11 points.
Full Caption: Wholesale Seafoods' Stewart Jacobs (left), promotions manager; Clover Williams (second left), retail manager; Donna Baychue (third left), regional manager; and Max Jardim (right), management trainee, make a presentation to Tivoli Gardens Football Club's Dawn Heron (third right), core manager, and player Keithy Simpson, during the half-time interval of their Monday Night Red Stripe Premier League football game against Savannah FC at the Edward Seaga Sports Complex. Wholesale Seafoods will support the club with fish and seafood protein, valued at $150,000, for the remainder of the 2012-13 season. - Anthony Minott/Freelance Photographer