Marc Stamp, Gleaner Writer
Courts Jamaica has renewed its sponsorship of the Jamaica Football Federation's (JFF) programme with a three-year deal worth $12 million.
Courts Jamaica managing director Dennis Harris, in announcing the renewed sponsorship at a press conference at the JFF's head office in New Kingston yesterday, said: "We've long been affiliated with the JFF as we've been supporting the programme for about 20 years. We are proud to continue supporting the JFF in up times and down times."
Jamaica senior team, the Reggae Boyz, will embark on the final phase in the CONCACAF World Cup Qualifiers with their opening game against Mexico at the Azteca Stadium in Mexico City on February 6.
"As a corporate citizen, Courts remains committed to the development of our people and communities. Resources are provided to support large initiatives in the field of sports, education and health," Harris said. Courts were one of the first sponsors on board during the nation's historic berth in the 1998 World Cup Finals in France.
The sponsorship renewal, which took effect last year October, saw Courts providing a face-lift for the JFF's players' residence as well as providing office furniture for the technical centre meeting room, now officially named The Courts Technical Meeting Room.
Courts will be launching its 'Roll With The Boyz' promotion on Sunday, January 20. The promotion will end on March 9. Entrants will be eligible to win the grand prize of a super fan package that includes VIP treatment for 10 persons to watch the Jamaica vs Panama World Cup qualifier in style on Friday, March 22 at the National Stadium in Kingston. The winners will be hosted in the Courts sky box and provided with refreshment.
The promotion will be open to all Courts customers who spend $10,000 or more at any regular Courts store and the three new Courts Optical stores. In addition, 100 customers will win two grand-stand tickets each, to the match.
JFF president Captain Horace Burrell praised Courts for their support.
"Today is a very special day for football. Courts is one of those corporate sponsors that has supported sports in this country. We are going through tough economic times as Jamaicans but we're not going to lie down and play dead. The JFF has not taken this sponsorship for granted. We are grateful to Courts," Burrell said.
Meanwhile, Burrell also revealed that the Mexican Government has agreed to provide accommodation for the Under-20 team training camp in Mexico for two weeks prior to the CONCACAF Under-20 World Cup qualifying which begins on February 18.