VW ad celebrates Rastafari
THE EDITOR, Sir:
The VW Super Bowl commercial shows that the Jamaica Tourist Board that its public-relations arm is not creative and should be cut with immediate effect.
The use of our Jamaican parlance, 'yah, man, cool, man', show the importance of the Rastafarian 'I and I' in promoting Jamaica.
We know that Damion Crawford was tacked on to the tourism ministry is to give it a Rastafarian face.
VW loves Rastafari. One love, VW and all Rastafari.