Minister of Tourism and Entertainment Wykeham McNeill will travel to the United Nations World Tourism Organisation's (UNWTO) 95th session of the executive council in Belgrade, Serbia, from May 24 to 30.
"The meeting will allow Jamaica to strengthen relations with other countries, promote tourism in the global agenda and focus on the strategic objectives of sustainability and competitiveness," Minister With Responsibility for Information Sandrea Falconer told the post-Cabinet press briefing at Jamaica House yesterday.
Tourism authorities, experts and practitioners from different parts of the world will participate in a pre-council seminar on 'Sustainable Tourism at Inland Water Destinations', discussing and reviewing opportunities and challenges of sustainable tourism at inland water destinations, such as rivers, lakes, canals, estuaries, deltas and marshes.
It is the view that inland water destinations, as an important component of the global tourism experience, are likely to expand as tourists and visitors are attracted by their aesthetic appeal.
Accompanying McNeill on the trip, which will cost $3.38 million, will be Permanent Secretary Jennifer Griffith.
Jamaica is vice-chair of the UNWTO.