I think Jamaica needs a plan to accelerate its growth so that the requirements of a growing population may be supported. To engage the plan, we need to ensure that four basic tenets are in place:
1. Capital is necessary in all aspects of our development; investments must be allowed to grow. This applies to paid-up capital at the start, and working capital. Business can raise the capital by selling shares privately or publicly, direct investment by an owner or corporate body, bank financing, among others. All these inputs are available in Jamaica.
2. Trained workers need to be employed in all situations within a business. Labour capacity must be improved with the needed training to support optimal business activity. This would include university graduates, technical graduates and standards controllers.
3. Customer service. All businesses have clients and other parties that are being served. Usually, these clients expect a product that they asked for, or ordered, within a time frame. Timely and courteous delivery of that product and service is what is required. From the inception of an order, some acknowledgement and delivery information need to be addressed to the client, then follow-up to ensure payment is received and product is delivered.
Unfortunately, many Jamaican businesses have the reputation of poor service, and this brand will harm future business unless immediate improvement is noticed.
4. Security is an important issue in our island, though not unique internationally. There is theft by employees of goods, materials and services. Some managers find this the most important control component. There is also a chance that interference will take place in the delivery to a customer, whether from the transportation in a vehicle, or directly over the counter. Many customers themselves will engage in dishonest steps. Businesses must invest in security guards, alarm systems, or closed-circuit TV to preserve their property and protect revenue and profit.
- RAMESH SUJANANI, firstname.lastname@example.org