KIA Motors has moved forward with an initiative to pay homage to Jamaica's civil servants in recognition of their continued commitment and efforts in the service industry.
Members of the Jamaica Civil Service Association (JCSA) will now be able to benefit from a simple, hassle-free application process, which will allow for the acquiring of a motor vehicle with greater ease.
The announcement was made yesterday at KIA Motors Jamaica in St Andrew.
Dwight Moore, CEO of KIA Motors Jamaica, has described the venture as "a project which seeks to regard the pillars of the nation".
Moore said: "Over time, we have recognised the importance of the civil service as an economic factor, not only for the role they play in the country as facilitators and policy guideline observers, but more importantly, they also contribute in that their incomes are a significant part of the lifestyle of every community in this country."
He added: "They are all around this country, and so when we looked at the opportunity, we decided that we needed to go above and beyond, far and wide. They are indeed critical and necessary, even to the growth of transforming KIA, which is now people recognised as a truly global force."
JSCA President O'Neil Grant endorsed the bold move by the automotive corporation.
"This agreement comes at a time when we are embarking on making goods/services more economical for public-sector workers. We are heartened by this partnership, as it gives the members of the JCSA the opportunity to own and operate a vehicle that is rated as one of the best in the world."