Today is 'Red Tuesday'
The top dumping day of the year
Red Tuesday' is the top dumping day of the year, just four days before Valentine's Day, according to new research released on the weekend by IllicitEncounters.com, the United Kingdom's (UK) top dating website.
Three thousand people were surveyed on Illicit Encounters and one in five - 22 per cent - admitted they had broken up with someone the week before Valentine's Day, with the majority of that number (473 of the 660) saying they made a clean break four days before the festival of love.
According to the findings, dumping someone electronically is also rising in popularity, with 7.5 in 10 people breaking up with someone over the phone.
These are the top six ways listed of how people chose to dump their partners: by text, by phone call, in person, over Facebook, by WhatsApp and over Twitter.
The survey also found that the period between Christmas and February is always a popular time for people to spring-clean their love lives as well as their homes, but there is a sharp increase in people breaking up with their partners four days before Valentine's Day.
"Last year, we had a record number of new members joining the site the week before Valentine's Day," shared Claire Page, spokesperson for Illicit Encounters.
"This is without a doubt because of the amount of people who have been dumped before Valentine's Day and don't want to be alone on the 14th, as well as the inflation of people who want to make a change if they're in a stale relationship. We all have a fundamental need to feel important, loved and valued. If you're not happy, do something about it - have an affair!"
In responding to the survey findings, UK-based psychologist Lucy Redford noted that there were a number of reasons people make such a drastic decision so close to Valentine's Day.
Among them, she stated, were: realising that you don't really love the person; pressure of committing; and being unhappy in the relationship.
"For a lot of couples, February 14 brings them closer together and makes them realise how in love they are. While for others, it's a reminder of the cracks in their relationship," noted Redford.
"A lot of people cannot bear to be false and celebrate something that doesn't exist, so they break up beforehand. It might seem quite cruel but it's very emotionally damaging for a person to be in a relationship that's not giving them anything positive. Staying when it's not working can be a lot more toxic in the long run than going your separate ways."