Wed | Sep 17, 2025

Advertorial | The Sumfest Mastercard experience

Published:Friday | July 29, 2022 | 11:06 AM
Pause
From left: Chad Daley has the attention of Dr Suzanne McDonald Fowles, Consultant Anesthesiologist at Kingston Public Hospital (KPH), Attorney-at-Law Debra-Ann Matthews, and her husband, Hugo Matthews Jr, Director at Virtuoso Architect Ltd.
Dalton Fowles (right), Country Manager, Mastercard, directs the attention of (from left) Carl Gordon, Head of Government Engagement, English Caribbean, MasterCard and Justin Robinson, Chief Operating Officer, Solar Buzz Jamaica, to his cellphone as the three conversed inside the MasterCard booth at Reggae Sumfest.
Toni Spence-Cooke, Manager, Business Development - Fintechs & Enablers, is flanked by Radcliffe Daley (left), newly-minted Chief Executive Officer of First Global Bank and Fernando Torres, Head of Marketing for the Caribbean, Mastercard.
(Left) Roberto Ramirez Laverde, SVP, Marketing and Communications - LAC at Mastercard, Sumfest patron (2nd left), Nicole Campbell Robinson, Head of Marketing, English Caribbean at Mastercard, and Fernando Torres (far right), Head of Marketing & Communications, Caribbean Division at the Mastercard Sumfest 2022 booth.
1
2
3
4

Jamaicans from both yard and abroad gathered at Catherine Hall, Montego Bay, last weekend to enjoy the long-awaited return of the iconic Reggae Sumfest.

The festival, which was on a two-year hiatus due to the COVID-19 pandemic, partnered with the global technology company, Mastercard, to help make the festival a cashless one.

The audience enjoyed performances by a variety of artists, including Koffee, Teejay, and Beres Hammond. When Laa Lee invited his mother to perform with him, fans erupted, while Ding Dong similarly got the crowd moving with a number of dance moves. The crowning of Spice as the Queen of Dancehall by festival director Downsound Entertainment's Joe Bogdanovich was, for many attendees, the event's high point. 

It was a fantastic experience for everyone, but Mastercard made it their mission to improve their customers' experience with exclusive deals that helped to make the return of Sumfest unforgettable.

Through customised multisensory experiences that let individuals accomplish more of what they enjoy, Mastercard is committed to helping consumers discover and follow their passions. Similarly, with the growing popularity of Blockchain, NFTs and metaverse, they are committed to providing their expertise and security to consumers and businesses who have an interest in entering those spaces.

Start your Mastercard journey today to become a part of a family that has your best interest at heart.