Partnership to aid coaching school
Ryon Jones, Staff Reporter
In the past four years, over 400 coaches have sat the levels one and two coaching courses at the JMMB/Jamaica Football Federation (JFF)/University of Technology (UTech) Coaching School, and the avenue for more coaches to benefit is being made possible by the brokerage house's renewed sponsorship of the programme.
JMMB, which donated $11m over a three-year period to support the school, has continued its practice of entering into an annual deal with the latest being to the tune of $2.8m.
The coaching school, currently housed at UTech, was established in 2009. It seeks to train and better equip local coaches in the skills and knowledge of building a cadre of consistently technically sound players at the primary and preparatory school levels, as well as the high school level, in preparation for active and successful involvement at the senior level.
"This administration is very serious about football and so we must do the right things, and one of the most important areas of our development is in coaching," Jamaica Football president, Captain Horace Burrell, stressed yesterday, while speaking at the sponsorship announcement ceremony, held at the federation's head office.
"It was always our view that our coaching programme needed to be overhauled and so we embarked on a programme to do so. We partnered with the UTech and JMMB and I am glad that we have been able to forge this relationship, which has so far borne good fruits," he added.
JMMB has been credited with being the first corporate entity to buy into the vision of the coaching school, and Group Marketing Manager, Senator Imani Duncan-Price, is happy that the company is contributing to the training of local coaches, who all need to be certified by the JFF in order to coach at the school and National Premier League levels.
"In recognition of the power of sports to build a nation, JMMB remains firmly committed to sup-porting the development of all sporting talent in Jamaica," Duncan-Price said. "We therefore welcome the opportunity to once again partner with the JFF and UTech in the coaching programme. Having trained over 400 coaches to date, this programme helps to create a solid foundation for our young people and give them the tool and exposure needed to help them in their complete development," she added.