More than just a party
Heineken Good Times asks patrons for more
Charity side of the event not given enough focus
Since its inception, promoters of Good Times, Jamaica's premier old-hits party, have made it a duty to give back to charity with each staging of the series. This year will be no different.
Promoters of the event, The Quorum, comprising university comrades Daren Allwood, Bobby Chantrelle, Jerome Hamilton, and in recent years, Carlette DeLeon, have been ardent supporters of the Sir John Golding Rehabilitation Centre (Mona Rehab), a charity which has benefited from the series over the years.
The event organisers have always tried to motivate patrons to take something with them for the children at Mona Rehab, a drive which, sadly, is not very well supported.
"It would be remiss of us not to give back to charity. Each party, we give back donations and we ask people to bring things that they may have at home but aren't using such as clothes, books, etc. We've also instituted a bin collection at the front, and we've collected very little. A few people bring from time to time, but we've continuously been disappointed," Hamilton told The Gleaner.
Hamilton further stated that the bin collection was implemented so that persons who bring items would only need to take them from their vehicles to the bin at the front.
"I'm unhappy about it, and we're hoping to find a way for people to bring things to give," he said.
Heineken Good Times 'Shake That Groove' is slated to take place on Saturday, May 26. The series will now be hosted at the National Stadium Car Park, which is now being dubbed as the new Mas Camp.
Imru James, brand manager of Heineken (the title sponsor of the series), is delighted to partner with the veteran organisers who pride themselves on providing a clean and safe environment for patrons to appreciate entertaining events with good music at an affordable price.
In a release, James said: "Such a series has aided the preservation of the rich musical legacy of the '70s, '80s, and '90s, and Heineken is thrilled about the plans in store for the new Mas Camp."
It is hoped that patrons who turn out to Shake that Groove will remember to take something for charity. The party kicks off at 9 p.m. and tickets will be available for $1,000, at the gate, and $800 presold at Cuddyz; Music Mart; Total - Liguanea; Genus Pharmacy - Portmore; L.G. Brown Service Station - Dunrobin; and Just Call Couriers.