Jeneil Williams makes Pulse Hall of Fame

Published: Tuesday | April 9, 2013 Comments 0
Pulse model Jeneil Williams - Contributed
Pulse model Jeneil Williams - Contributed

Pulse star and global supermodel Jeneil Williams will be inducted into the Pulse Fashion and Beauty Hall of Fame in June at Caribbean Fashionweek in Kingston.

Discovered, developed and introduced to the international model market by Pulse, Williams is an international superstar and has been the Caribbean's most outstanding model for the past four years.

Williams has earned a body of work that spans the most important clients in the international fashion industry and, for that effort, joins Kimberley Mais, Althea Laing, Nikki Vassell, Romae Gordon, Nadine Willis, Jaunel McKenzie, Carla Campbell, Angela Neil, Lisa Hanna, Sandra Foster and Lois Samuels as inductees into the Hall of Fame.

A total of six fashion and beauty stars will be inducted this year. The last induction took place five years ago.

Coming from very humble beginnings, the success of the former Vere Technical High School student has been an inspiration to many young women across Jamaica as well as the wider global community.

It was clear from the very beginning that Jeneil had real potential. She epitomised the unique beauty of persons of Caribbean and African descent.

Like Pulse forerunner Lois Samuels and Alek Wek before her, Jeneil was not the stereotypical or traditional beauty usually seen on the world stage, something her manager Kingsley Cooper clearly understood.

SPECIALISED MARKETING

He recognised this fact at the start and, in introducing her to the international marketplace a year and a half later, decided she would have to be marketed in a particular way.

Cooper personally took Williams to New York and, along with New York Model Management, a Pulse affiliate with whom she was placed in that city, framed a strategy for success. It immediately paid dividends. A week later, Williams shot her first campaign for Benetton.

Two weeks later, she shot her first international cover (and 28 pages) for Italian major BMM. At 17 years old, Jeneil became Pulse and Jamaica's hottest new face and was named world Model of the Week by Models.com, the bible of the international modelling industry.

Since the start of 2013, a sample of Jeneil's work includes Jean Paul Gaultier spring/summer campaign, Vogue Germany editorial, Jimmy Choo campaign, Elle magazine editorial, Edun spring/summer campaign, The V Gentlewoman editorial, Fendi spring/summer runway, Vivienne Westwood spring/summer runway, Another Magazine editorial, Edun Film, Louis Vuitton spring/summer runway, Jimmy Choo Resort Lookbook, Zac Posen fall/winter runway, YSL Beauty Pop Magazine editorial, W Magazine editorial, Kenzo fall/winter runway, and Nordstrom Portrait of Style look book.

Over the years, Jeneil's career highlights include campaigns, magazine covers, editorials and runways for the most important clients in the world. A sample consists of Italian Vogue (all-black issue), i-D (cover, three times), The Wall Street Journal (cover, two times), Love (cover), American Vogue, Italian Vogue (cover), Russian Vogue, Balenciaga (campaign), Calvin Klein (campaign), Coca-Cola and Diet Coke (campaigns), Isaac Mizrahi (runway), Nordstrom (campaign), Burberry (runway), Marc Jacobs (runway), Paul Smith (runway), Lanvin (runway), Nariso Rodriquez (runway), Nicole Miller (runway), Prada (runway), Victoria's Secret (campaign), Motorola (campaign), Benetton (campaign), Baby Phat (campaign), Top Shop (campaign), Aldo (campaign), Sephora (campaign), and the Pirella calendar.

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