Growth & Jobs | Put people first in digital transformation – tech experts

EXPERTS HAVE warned that neglecting the human element can jeopardise even the most promising technological implementations. They emphasised that employee engagement and change management should play a key role in successful digital transformation initiatives.

Melissa Lindsay, manager, tech consulting at MC Systems, highlighted the growing challenge of change fatigue, where employees become overwhelmed by frequent organisational changes.

“When faced with too much change too quickly, employees can experience exhaustion, cynicism, and resistance,” Lindsay explained. She stressed that organisations must actively involve employees from the outset of digital transformations, providing the necessary training, resources, and support to ensure seamless adaptation. “Technology alone isn’t enough. We must equip our people to embrace change, not simply expect them to adapt.”

Lindsay was speaking at the MC Systems and Jamaica Technology and Digital Alliance CIO Roundtable held at the Terra Nova All-Suite Hotel recently.

Kathryn Chin-See, product manager at BizPay, underscored the importance of clear communication in driving employee buy-in.

“A lack of defined objectives often leads to confusion and slows adoption,” Chin-See stated. She urged organisations to clearly articulate the value proposition of digital initiatives, enabling employees to understand the “bigger picture” and support the transition.

Addressing the fear of job displacement, Chin-See emphasised the need to position technology as an enabler, demonstrating how automation enhances roles rather than replaces them. “When employees see how much time automation saves and how it supports their work, fear fades.”

The panellists agreed that successful digital transformation hinges on building a culture of adaptability.

“Prioritise clear communication by defining and communicating the purpose and benefits of digital initiatives. Also, there needs to be adequate training while equipping employees with the knowledge and tools to navigate changes effectively. Organisations also need to foster adaptability by creating a work culture that embraces innovation and supports continuous learning,” Chin-See affirmed.

Both Chin-See and Lindsay concluded that putting people first is essential for minimising resistance, boosting adoption rates, and maximising the return on technology investments. As businesses continue their digital evolution, employee engagement will be the key differentiator between success and failure.