NBC's 'Today Show' to feature 'Smile Jamaica'
Published:Tuesday | June 21, 2011 | 12:00 AM
America's number one morning television programme, NBC's 'Today Show', will broadcast a special Television Jamaica (TVJ) 'Smile Jamaica' feature on Thursday.
NBC will air 'Smile Jamaica' during the last hour of the Today Show and post the feature on the 'Today Show's' website the same day.
Two months ago, popular 'Today Show' hosts Kathie Lee Gifford and Hoda Kotb journeyed to Jamaica and jointly hosted 'Smile Jamaica' with TVJ's Simon Crosskill, Neville Bell, Simone Cooper-Clarke and Carlette DeLeon. The show was filmed at Half Moon, A Rock Resort in Montego Bay. The 'Smile Jamaica' feature is the grand finale of a series with 'Today Show' anchors literally packing their bags and travelling to amazing vacation destinations.
The 'Today Show' dominates ratings in America's morning news and entertainment arena, serving as the overwhelming favourite for more than 15 years.
Kathie Lee Gifford and Hoda Kotb are two of seven hosts who bring the 'Today Show' tradition to millions of viewers across the USA and around the world.
John Lynch, Jamaica's director of tourism and chairman of Jamaica tourist Board, said the show presents a rare, prestigious opportunity that heightens the visibility of the Jamaica destination to a global audience.
'Smile Jamaica' is broadcast each weekday between 6 a.m. and 8:30 a.m. on TVJ and is streamed live online at televisionjamaica.com.